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Imagine the ability to create a totally custom shirt. This is the ultimate form of expression. There are no limits to what you can communicate. Some people might show their fanaticism for a particular sports team, others a musician. Or you might have a social message or cause on your shirt. Whatever you may decide, you can print any image on your shirt. Your T-Shirt! is an exciting new business that allows people to custom design a shirt specifically the design on the front or back any way that they would like. By intelligently leveraging cutting edge technology, Your T-Shirt! will harness the power of computer sublimation to allow custom shirt printing in production runs as small as one unit.
has segmented the market into two groups, organized by the type of product that they purchase. The first group is customers that desire an already created graphic image to be placed on the their shirt. The second group are those that prefer custom artwork to be placed on their shirt. has decided to divide the market by the products that they purchase because it offers an intuitive, easy method of targeting the two different groups. An additional reason for segmenting the market based on the two products is because the demographics for the buyers of the two products are distinct enough to group them separately.
has identified three competitors, two are local companies, the third is an Internet-based shirt designer. Fat Cat Creations will design and manufacture decorative raku ceramic pottery and sell the pieces in galleries, arts and crafts festivals, and on their Website. The Pottery Table is a paint-it-yourself pottery studio offering pre-fired ceramic pieces, glazes, supplies, lessons, and final kiln firing. It's Scrappy! is a start-up hobby and crafts store specializing in scapbooking materials and classes.
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Home » Business ideas » Food Industry » Cake Shop » How to Write a Custom Cake Making Business Plan [Sample Template]. Are you about starting a custom cake making business? Okay, so we have considered all the requirements for starting a custom cake making business. We also took it further by analyzing and drafting a sample custom cake making marketing plan template backed up by actionable guerrilla marketing ideas for custom cake making companies. If you are a baker or even a caterer, it is easy for you to venture into custom cake making because the same ingredients and processes that are used in making the conventional cakes are the same used in making custom cakes except for the size difference.
The basic ingredients that are used in custom cake making are flour, butter, sugar, eggs, frosting and cake decorations. One thing about custom cake making is that it is your creativity that can stand you out from your competitors. Beyond every reasonable doubt, a custom cake making business is indeed a profitable business because you can operate the business with your family members from your kitchen thereby cutting operational cost to the barest minimum. So also if you are able to secure a strategic high traffic location to open a shop, you can be rest assured to rake in good returns from your custom cake business.
Over and above, if you have decided to start a custom cake making business, then you should ensure that you carry out feasibility studies and also market survey. This will enable you properly locate the business in a community or city with the right demography and then hit the ground running. Business plan is yet another very important business document that you should not take for granted when launching your own business. Below is a sample custom cake making business plan template that can help you to successfully write your own with little or no difficulty. Custom cake is part of the Frozen Cake and Pastry manufacturing industry and players in this industry manufacture an array of cakes, frozen sweet bakery products, including soft cakes, cheesecakes, doughnuts, pies and cookies et al.
If you are a close observer of happenings in the industry, you will agree that although the industry began with a chilling start, the Frozen Cake and Pastry manufacturing industry ultimately expanded over the five years to Rising health consciousness, changing consumer tastes and competition from fresh bakery items has hampered demand for traditional industry products. In response to these trends, industry operators have focused on reformulating their existing dessert selections with healthier, higher quality ingredients.
Furthermore, operators also experimented with new flavor combinations while launching single-serving varieties that appeal to a wider range of health-conscious consumers. The Frozen Cake and Pastry Manufacturing industry that custom cake business is a part of is indeed a thriving and profitable industry in most countries of the world. It is a major sector of the economy of the united states of America and they generate over billion annually from more than registered and licensed frozen cake and pastry manufacturing companies scattered all around the United States of America. The industry is responsible for the employment of about 21, people. Experts project that the industry will grow at a 0.
The establishments with the lion shares of the available market in the industry are Conagra and The Schwan Food Company. A recent report published by IBISWorld shows that the Frozen Cake and Pastry Manufacturing industry experienced challenging operating conditions over the past five years. Shifting food trends and preferences have increasingly diverted consumers away from frozen or otherwise processed foods and toward fresher alternatives. Concerns over unhealthy ingredients and the naturally high caloric content of cakes and pastries further hampered industry performance. Nonetheless, frozen cake producers have reacted quickly to changing consumer tastes by churning out dozens of new dessert varieties and flavors to appeal to a broader range of health-conscious consumers.
Some of the factors that motivate aspiring entrepreneurs to venture into the custom cake making business is the fact that you can start the business on a small scale from the comfort of your kitchen without purchasing heavy duty equipment. All you have to spend is on cake baking ingredients and relevant supplies. If you are hardworking and lucky enough, you can secure contracts from the start to start supplying to events parties and wedding ceremonies et al. That is why it is important to network and enter into strategic business alliance with event managers and wedding planners. If you are contemplating starting your own custom cake making business in the United States, you should ensure that you carry out a thorough market survey and feasibility studies.
But over and above, custom cake making business is a profitable business especially if you are creative and ready to take on the available market in your location. is a standard cake business that will be based in Medford — Oregon, USA. Although we intend starting out from a small in-house bakery, but that does not in any way stop us from maximizing our potential in the custom cake making business. Our business goal is to become the number one choice in all the communities where we intend retailing our custom cakes. We are extremely creative which is why we will come up with cakes in different designs, themes, flavors and packaging just to appeal to our target market.
Our in-house bakery and delivery network will be customized to fit into the kind of ideas we have of how a standard custom cake making business should look like. When it comes to hygiene, we have put plans, process and structures in place that will ensure that we are always at the top of our game when it comes to that. We have been able to secure permits from all relevant departments in the State of Oregon. We have put plans in place for the continuous training of our staff and also liaising with stake holder in the industry to contribute our quotas in the way baking equipment and accessories should be designed to meet the ever changing demands of the industry.
The demand for custom cakes and other baked foods is not going to plummet any time soon, which is why we have put plans in place to explore all available markets around the communities where we intend retailing our custom cakes. In the nearest future, we will ensure that we create a wide range of distribution channels via franchising. is the unique taste of the different flavors of cakes we sell. There is hardly any customer that will taste our cakes who would not want to come back and make more purchase. will at all times demonstrate her commitment to sustainability, by actively participating in our communities and integrating sustainable business practices wherever possible.
Our plan is to position our custom cake making business to become the leading brand in the whole of Medford — Oregon, and also to be amongst the top 2 custom cake brand in the whole of Oregon within the first 5 years of starting our business. This might look too tall a dream but we are optimistic that this will surely come to pass because we have done our research and feasibility studies and we are confident that Medford is the right place to launch this type of business. is established by Ms. Sandra Langton. She has a robust experience in the food and confectionaries industry in the United States having worked for some of the leading brands in the industry prior to starting her own custom cake making business. we deal in all forms and flavors of cakes.
We will bake and retail custom cakes made in different designs, themes, different flavors and different packaging just to appeal to our target market. Here are some of our unique custom cakes products;. As part of our plan to build a top flight custom cake making business in Medford — Oregon, we have perfected plans to get it right from the onset which is why we are going the extra mile to ensure that we hire competent employees. The kind of custom cake making business we intend building and the business goals we want to achieve is what informed the amount we are ready to spend to ensure that we build a standard in-house bakery, hire dedicated workforce and build a robust distribution network.
Due to our drive for excellence, we were able to engage some of the finest business consultants in Medford — Oregon to look through our business concept and together we were able to examine the prospect of the business and to access ourselves to be sure we have what it takes to run a standard custom cake making business that can compete favorably in the industry. In view of that, we were able to take stock of our strengths, our weakness, our opportunities and also the threats that we are likely going to be exposed to in Medford — Oregon and also in other cities that we intend retailing our custom cakes. Our strength lies in the fact that we deal in all forms and flavors of custom cakes.
We have a state of the art bakery facility that has positioned us to meet the demand of custom cakes even if the demand tripled over night or if we have a massive order to meet and an emergency need. Another factor that counts to our advantage is the background of our Chief Executive Office; she has a robust experience in the industry and also a pretty good academic qualification to match the experience acquired which has placed her amongst the top flight professionals in the United States of America. The fact that we are setting up a custom cake making business in a city with other custom cake businesses might likely pose a challenge for us in breaking into the already saturated market.
In essence our chosen location might be our weakness. But nevertheless, we have plans to launch out with a big bang. The opportunities available to us are unlimited. Loads of people consume custom cakes on a daily basis and all what we are going to do to push our cakes to them is already perfected. The threat that is likely going to confront us is consumer health concerns over cakes and pastries which have affected the industry. In other to combat that, we will continue to sustain sales by experimenting with new flavors and of course, experiment with natural ingredients in response to rising health consciousness. Another threat that we are likely going to face is unfavorable government policies and economic downturn. It is common trend in the bakery and confectionery industry to find bakers trying to outsmart one another.
No doubt, those in custom cake line are known to be extremely creative which is why they can come up with cakes in different designs, themes, flavors and of course different packaging just to appeal to their target market. With the rate at which people are becoming health conscious, custom cake makers have experimented with natural ingredients in response to rising health consciousness. In the face of this rising challenge, the trend is that operators will continue to sustain sales by experimenting with new flavors. External factors such as Per capita disposable income and healthy eating index would impact industry performance and trend.
One thing is certain, there are no restrictions to the demographic and psychographics composition of the target market for custom cakes. This goes to show that the target market for custom cake is wide and far reaching, you can create your own niche yourself to serve a specific purpose. We are in business to retail a wide range of custom cakes to the following groups of people;. First and foremost, the fact that anybody with baking skills can decide to start a custom cake making business means that the business is open to all and sundry hence it is expected that there will be high — level competition in the industry. As a custom cake making business, we know that gaining a competitive edge requires a detailed analysis of the demographics of the surrounding area and the nature of existing competitors.
And even if you are successful at first, new competitors could enter your market at any time to steal your regular customers. Hence we will not hesitate to adopt successful strategies from our competitors. We are going to be one of the very few custom cake making businesses in Medford — Oregon that can boast of product differentiation, ability to adapt to change and supply contracts in place of key inputs. Another competitive advantage that we have is the vast experience of our management team. So also the wide varieties of cakes et al that we produce, our large robust distribution network and of course our excellent customer service culture will definitely count as a strong strength for the business.
One thing is certain, we will ensure that in future, we open our outlets in various cities in the United States of America and also sell our franchise. is established with the aim of maximizing profits in the industry in the United States of America and we are going to go all the way to ensure that we do all it takes to retail all forms and flavors of custom cakes. As part our strategy to create multiple sources of income in line with our core business concept, we will also make and supply;. We are well positioned to take on the available market in the U. and we are quite optimistic that we will meet our set target of generating enough profits from the first month of operation and grow the business beyond Medford — Oregon to other states in the U. We have been able to examine the Frozen Cake and Pastry Manufacturing industry, we have analyzed our chances in the industry and we were able to come up with the following sales forecast.
The sales projections are based on information gathered on the field and some assumptions that are peculiar to startups in the United States of America. Please note that the above projection might be lower and at the same time it might be higher. and also the kind of custom cake flavors to produce, we conducted a thorough market survey and feasibility studies in order for us to penetrate the available market in the cities where we intend positioning our business. We have detailed information and data that we were able to utilize to structure our business to attract the number of customers we want to attract per time and also for our products to favorable compete with other leading custom cake making brands in Medford — Oregon.
We hired experts who have good understanding of the industry to help us develop marketing strategies that will help us achieve our business goal of winning a larger percentage of the available market in Medford. will adopt the following sales and marketing approach to sell our wide range of custom cake flavors;. Regardless of the fact that our custom cake business is a standard one with a wide range of flavors and products that can favorably compete with other leading brands in the United States of America, we will still go ahead to intensify publicity for all our products and brand. has a long term plan of opening outlets in various locations all around the United States of America and also to sell our franchise which is why we will deliberately build our brand to be well accepted in Medford before venturing out to other cities in the United States of America.
Generally, the prize for custom cakes and similar products like frozen cakes and pastries are affordable hence there is no need to employ any detailed strategies when it comes to fixing price.
How to Write a Custom Cake Making Business Plan [Sample Template],Don't bother with copy and paste.
WebWe recommend using LivePlan as the easiest way to create graphs for your own business plan. Create your own business plan. Next: Company Summary. Start your own WebWe have written business plans in over industries, in countries across the world. Our investor network has financed businesses across the board; therefore, we have a lot WebIn order to successfully sell your crafts, you’re going to need a crafty business plan. Let our sample business plan help you piece together the perfect plan for your business. If WebThe chosen business plan should meet your needs. Business plans often fall in one of the two categories. Lean start-up business plans. Traditional business plans. Lean start WebIf YES, here is a complete sample custom cake making business plan template & feasibility report you can use for FREE. Okay, so we have considered all the Web Digital Planners for your iPad & Goodnotes. Plan with minimalist and hyperlinked digital planner in 4 different weekly layouts. Digital stationery for all iPad lovers. Digital ... read more
But others are optional, and you get to choose whether we use them or not. Sally designs and creates custom quilts as gifts and art for clients seeking that personal touch. Before you start exploring our library of business plan examples, it's worth taking the time to understand the traditional business plan format. It contains the same templates and information you see here, but with additional guidance to help you develop the perfect plan. The kind of custom cake making business we intend building and the business goals we want to achieve is what informed the amount we are ready to spend to ensure that we build a standard in-house bakery, hire dedicated workforce and build a robust distribution network.
It is important to include your services and products you custom made business plan in the business plan. Feel free to contact me directly! Business Plan Templates Save money and hours of design time with Venngage's easy-to-edit templates and free business plan generator, custom made business plan. The business model canvas is a one-page template designed to demystify the business planning process. This format is a simplified version of the traditional plan that focuses on the core aspects of your business. Free online business plan templates available. It describes your business, the problem that it solves, your target market, and financial highlights.
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